À propos du candidat
Travail et expérience
- Analysis: Analysis of QSR market data and recommendations on action plans. Construction and update of the product portfolio and follow-up of promotional operations. - CRM : Deployment of the activation plan. Writing of briefs, creation of content (newsletters, videos...) with agencies while respecting budgets and timings, performance measurement. Support for the realization of commercial software. - Monitoring: Regular monitoring of the competition and trends in the QSR market - Coordination and support: Participation in packaging renovation projects and operational management of the QSR graphic chain - Project coordination with sales teams and support functions (R&D, Innovation, Quality, etc.).
- Statistical data analysis: Creation and modeling of a dashboard for operational performance analysis. Creation of decision support tools for managers. - Calculation of cost and performance: Studies and formatting of KPIs related to new company challenges. - Implementation of projects: development of digital projects in collaboration with the IT and data team.
- Marketing operations - Daily follow-up of the sales consultant - Management of the point of sale display