Reyne

- Spearheaded digital marketing and merchandising strategies that upheld the brands' image of joaillerie exclusivity - Participated in the creation of the monthly e-press review compiling the best-of international publications - Increased email open rates by 12% and click-through rates by 9% through targeted email campaigns - Supported products launch and analysis of quantitative impacts using Google Analytics

- Facilitated the creation of thought leadership content, including whitepapers and articles, highlighting company’s expertise in solving complex business challenges - Orchestrated end-to-end planning for Trade Shows and webinars, covering budgeting, promotion and on-site support - Proficiently generated detailed campaign reports using Excel, Salesforce and Power BI

- Generated 40k€ in sales, contributing to 25% of total sales in a given sector composed of 5 brands - Clienteling: developed customer loyalty on a personal network of 7 VIP clients

- Exceeded success KPIs by achieving high sales rates and delivering customer service - Compiled weekly reports for senior management, providing insights into the store's performance